The gateway to consumers.  The business of relevance.

WE CREATE CULTURAL RELEVANCE FOR BRANDS
(WE CAN SHOW YOU)

We inspire our clients to make bold choices that puts them into the cultural zeitgeist.

SamsungSuper Bowl LINikeMemphis GrizzliesFox EntertainmentDolly PartonWWEBeyond Van GoghHyper GiantColassalNASAJohnson & JohnsonCancer MoonshotFINN PartnersWalgreensGE HealthcareLand LockHari MariVacationLuck ReunionHotel LucineSOHO HouseLalo TequilaGrey Goose Vodka

Case studies

Hotel Lucine x SOHO House
We partnered Soho House’s Cities Without Houses for their first-ever activation in Galveston at Hotel Lucine.
Watch
Hotel Lucine x SOHO House
We partnered Soho House’s Cities Without Houses for their first-ever activation in Galveston at Hotel Lucine.
Watch
The first ever
relevancy agency

Our team

Shawn Ullman

Shawn
Ullman

Founder / Partner
Will Lowery

Will
Lowery

Partner / Music & Brand Partnerships
Will Griffin

Leza
Abramov

Head of Experiential
Leza Abramov

Michaelyne Escobar

Head of Sponsorships Sales / Production

Testimonials

We thoroughly enjoyed working with the FLEXDEF team for Beyond Van Gogh in Austin. Their reach in the community, creative marketing ideas, and personal relationships with influencers helped spread the word organically and lead to an increase in 10x ticket sales. The team was able to line up brand sponsors for opening night, assisted in influencer management, and their Saturday morning Yoga programming sold out. If you are looking for an extension to your marketing team, FLEXDEF is the way to ensure success.

Primo Entertainment

Partnering with Shawn Ullman and team, the American Lung Association’s LUNG FORCE initiative put lung cancer on the map. During the activation, Lung cancer was trending on Facebook, flooded national news, and continues to go viral. This shows the power of the need, the message, and the team's creative distribution channels. 

Alana Burns
SVP, American Lung Association

FLEXDEF is consistently ahead of the game and finding new and innovative ideas to expand our brand's message through partnerships and activations. The ROI we have seen keeps us coming back.

Chris Molnar
Founder, Goodlife

I can unequivocally recommend FLEXDEF for their exceptional marketing and partnership services. Under Shawn Ullman's leadership, FLEXDEF has consistently delivered creative, culturally impactful concepts, from brand activations to celebrity partnerships and innovative social media strategies.Their forward-thinking approach has repeatedly propelled my companies into the cultural zeitgeist, achieving remarkable engagement and tangible results.

Ben Lamm
Founder, Colossal Bioscience

FLEXDEF has been a great partner in helping us to expand our growth via strategic partnerships. They introduced us to complementary brands and helped both parties to explore creative ways to work together,  leading to some of our best new and lasting co-branded relationships. Excited to continue working with them going forward!

Michael Shewmake
Founder, Atlas Coffee CLub
Left
Right

Contact

Have a project in mind? Interested in joining our team? Just want to say hello? Please reach out here.

Thank you
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.